"Greetings. I'm a representative from Her Majesty's British Government© . How are you? Actually, don't bother answering that. Allow us to get straight to the point. As Her Majesty's British Government©, we have decided that the issue of music and film piracy is one of utmost importance. Millions of beautiful American dollars are lost to the filthy scum who chose to download their entertainment for free via the use of 'The Internet'. Therefore we have given the go ahead for a new plan to be formulated by our top scientists in order to hunt down these thieves. Do not say we did not warn you - we have spent much of our own money on ingenious threats, such as the advert that plays every time you put a DVD into your Playstations, or our recent message displayed in our 'Knock Off Nigel" campaign. What is wrong with you people? Do you not understand that the artists and the actors, the visionaries and the talented, and most importantly, the movie studios and record labels need money to feed you your 'entertainments'? As a result of your selfishness, Her Majesty's British Government© has now decided to take it upon it's own shoulders to tackle this problem, and we will defeat you. But do not worry for now. Go on, make a cup of tea - as long as you have paid for the teabags of course. Goodbye, and long may Britain prosper!"
Yes yes, this is of course a little exaggerated. The subject is concerning the recent story that our MP's have been spending their time concluding that something must be done about the seemingly ever increasing problem of illegal file sharing on the internet. The basic concept these idle minds have come up with so far is thus: if people are downloading illegally, ban them from the internet.
Now. I do not know a lot about the technicalities of the internet. I know what WWW stands for, and I know some HTML, so allow me to establish that this is by no means an expert's view on this proposed idea. However, what I do know is that this plan seems absolutely bloody ridiculous. Here is our Government, now fighting the fight on behalf of these whining big league record companies who for once have no answer to such a vast change in the market.
There was once a time when things were the other way round - record labels introduced CD's, making vinyl and cassette owners grumble relentlessly as they were forced to follow the tide and re-purchase all their albums on these new fangled 'compact discies'. But now, with the internet and mp3's the tide has changed. It's the customer that has performed the switcharoo on the labels, and now they're the ones complaining and like a granddad using a CD player for the first time, they're shit scared of all this new technology, and just don't know what to do with it.
The trouble is, how do you solve a problem like Mari...erm, filesharing? It's so easy, all the kids are doing it these days. I remember when I downloaded my first track off Limewire and how quick I was to get caught up in the world of torrents and Rapidshare. Music for free? Fuck yeah! And generally this is the attitude of the younger generations today - if it's out there for free, why should I bother paying a bloated price for it?
However, I think one of the biggest misconceptions made by record company executives today is that their fear of the pirate overwhelms the respect they should have for the customer. The majority of music today is absolute trash - they know that, and they pray that the drones who buy or download the next X-Factor release don't realize this fact. But beneath the purchasing power of these plebs, is the kind of music fan who the labels should really be appreciating. And I'm one of them.
The idea of downloading your music, to me, is repulsive. I love CD's. I spend far too much on them, and all they really do is sit arranged alphabetically. I love picking up an album - not just one song that I heard on the radio, but a cohesive collection of songs that take me on a rollercoaster ride of emotions. And what's more, I know I'm not the only one. Since coming to university (where music piracy is apparently at it's most rife) I've met loads of people like me, who buy their music honestly, and love having a physical collection to admire. Call us nerds, geeks or dickheads - we're what the labels should be aiming to please.
Piracy will never go away. It is a problem that will, eventually, destroy the music industry as we know it. But it isn't the pirates who are to blame. No, it is the labels themselves, for allowing music to become a commodity. A thing that means nothing, has no worth or value to it. A hollow artform. How can you charge an audience for something as shallow and unrewarding as three minutes of a girl singing about Umbrella's? The sooner this trash is got rid of, the sooner the music world can begin to rebuild itself anew. It won't happen any time soon, but slowly, within the next few years, the industry as we know it will be no more. Artist's will have to actually try and create something worthy of our attention, and only then will they get the money they deserve.
Michael apologies for any tangents that may have been wandered down in this article. He's a passionate bugger.


